Competitive Ads Extractor
Marketing skill, available on Zeplik
Competitive Ads Extractor is a ready-to-run marketing skill on Zeplik. Produces a messaging and creative teardown of a competitor's live ads. Ask in plain language and Zeplik applies the skill's method for you inside the conversation, on whichever AI model you prefer. It returns a structured document you can keep and reuse: ad analysis report -- overview, pain points highlighted, creative patterns, winning copy, audience insights, recommendations (see artifact-templates/document.md).
The Competitive Ads Extractor skill loads automatically when your request matches it, or you can invoke it directly by typing /competitive-ads-extractor in any chat. It works with attachments, connectors, and any model that supports the task, so you get the same expert method every time without setting anything up.
What the Competitive Ads Extractor skill can do
- Break down a competitor's ad set by theme, format, and CTA patterns
- Identify pain points each ad cluster leads with and why they resonate
- Catalog recurring creative structures like before-after or social proof
- Translate findings into testable messaging angles for your own ads
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Pick a prompt to open it in the Zeplik app. If you are not signed in yet, your prompt is waiting for you the moment you do.
How the Competitive Ads Extractor skill works
Competitive Ads Extractor
Analyze competitors' live ads to understand what messaging, problems, and creative approaches are working, then translate that into inspiration for your own campaigns. Work from ads the user gathers from public ad libraries (Facebook Ad Library, LinkedIn, TikTok). Use for research and inspiration only -- never copy copy or steal designs.
When to Use
Researching competitor strategy, finding creative inspiration, understanding positioning, spotting successful patterns, or discovering pain points and use cases you're missing.
What to Analyze
- Overview -- ad count, dominant themes (and rough %), formats (static vs video), CTA patterns.
- Pain points highlighted -- the specific problems each cluster of ads leads with, and why each resonates.
- Creative patterns -- recurring structures (before/after split, feature showcase GIF, social proof) and how often they appear.
- Winning copy -- best headlines and body patterns (short sentences, outcome-focused, specific numbers).
- Audience targeting -- how variants map to segments (founders, team leads, enterprise, students).
Analysis Report Structure
# [Competitor] Ad Analysis
## Overview — count, themes %, formats, CTAs
## Pain Points They Highlight — copy + why it works
## Successful Creative Patterns — named pattern + frequency
## Copy That's Working — best headlines / body formulas
## Audience Targeting Insights
## Recommendations for Your Ads — testable angles
What You Can Learn
- Messaging -- which problems they emphasize, how they position, which value props recur.
- Creative -- visual styles, video vs static, layout and branding patterns.
- Copy -- headline structures, CTA patterns, length, tone, emotional triggers.
- Strategy -- launch, feature-announcement, seasonal, and retargeting tactics.
Analysis Tips
- Look for repeating themes -- frequency signals what's working.
- Track over time (save monthly) to see messaging evolution.
- Compare across platforms -- LinkedIn B2B tone differs from Facebook.
- Map positioning across a competitive set to find underserved angles.
- Turn insights into testable hypotheses, not copied assets.
Legal & Ethical
Use only for research and inspiration. Respect IP. Never plagiarize copy or clone designs -- inform original creative instead.
Output
A structured ad-analysis report (markdown) covering overview, pain points, creative patterns, winning copy, audience insights, and concrete testable recommendations for the user's own ads.
How to use the Competitive Ads Extractor skill
Sign in to Zeplik
Create a free Zeplik account or sign in. New accounts start with free credits, so you can try the Competitive Ads Extractor skill right away.
Describe your marketing task
Ask in plain language, or type /competitive-ads-extractor to invoke the skill directly. Zeplik recognizes the Competitive Ads Extractor skill and applies its method.
Review and refine the result
Zeplik returns a structured document you can edit, download, and reuse. Ask follow-ups to refine it.
Source and credit
- Author
- davila7 community
- License
- MIT
Adapted from the open-source davila7/claude-code-templates project and tuned to run natively on Zeplik. View source on GitHub.
Frequently asked questions
- What is the Competitive Ads Extractor skill?
- Competitive Ads Extractor is a ready-to-run marketing skill on Zeplik. Produces a messaging and creative teardown of a competitor's live ads. Ask in plain language and Zeplik applies the skill's method for you inside the conversation, on whichever AI model you prefer. It returns a structured document you can keep and reuse: ad analysis report -- overview, pain points highlighted, creative patterns, winning copy, audience insights, recommendations (see artifact-templates/document.md).
- How do I use Competitive Ads Extractor on Zeplik?
- Sign in to Zeplik and ask in plain language, or type /competitive-ads-extractor in any chat to invoke it directly. The skill applies its method and returns a result you can refine in the same conversation.
- Which AI model does the Competitive Ads Extractor skill use?
- Any model you choose. Zeplik works across every model in one chat, so the Competitive Ads Extractor skill runs on your preferred model for the task.
- Where does the Competitive Ads Extractor skill come from?
- The Competitive Ads Extractor skill is adapted from the open-source davila7/claude-code-templates project (MIT) and tuned to run natively on Zeplik. The original source is linked on this page.
- How much does the Competitive Ads Extractor skill cost?
- Using the skill is free to start. You only spend Zeplik credits when the assistant runs, and new accounts begin with free credits.
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More on Zeplik
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